The ad works exactly the same - it’s just has a simpler new name: Message Ad.įor more details on LinkedIn Message Ads and how to use them, visit our Help Center.Īnd to keep pace with the latest news on LinkedIn advertising, subscribe to the LinkedIn Marketing Blog today.
To ensure the best customer experience, we have also updated our LinkedIn Marketing Solutions website and Help Center to reflect what’s in-product.Īnd if you’re curious, the new name for Sponsored InMail is just that. Sponsored InMail, our messaging ad format, is now labeled as “Message Ad” in Campaign Manager. In the setup process, you will now see ad formats options that are clearly defined and easy to understand. Capta posibles clientes a través de los mensajes de LinkedIn, el espacio ideal para las conversaciones profesionales. That’s why this past year, we redesigned our Campaign Manager to make it easier to create and manage campaigns on LinkedIn. Setting up and executing campaigns should be easy, even for the everyday B2B marketer. Users can’t respond to your Sponsored InMail, so another best practice is to include your email address. In either case, keep your call to action simple and straightforward. You can use their native LeadGen forms and convert users right on LinkedIn, or you can send them to a landing page on your site. At LinkedIn Marketing Solutions, we’re always working on ways to make it easier for marketers - across all experience levels - to advertise on our platform and meet their campaign objectives. LinkedIn InMail has lots of options here.
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